CaseMetrix was founded in 2009 when Alan Pershing was introduced to Kim White through a plaintiff’s attorney in Atlanta, GA. Alan was a serial entrepreneur in the database analytics space looking for the next challenge and Kim was an independent senior paralegal with 27 experience working for both plaintiff and defense firms, focusing on personal injury matters.
Alan had seen demonstrations of national verdict databases and was discussing his observations with Kim, based on his previous experience: some of the data was extremely old, it was extremely hard to search, it was all concentrated in large metro areas in states with large populations and most of the cases were six and seven figures. Kim verified that this had also been her experience with those databases.
The “light bulb” moment came when talking with the plaintiff’s attorney and Kim, who casually mentioned that the vast majority of cases settled, as opposed to being tried to verdict. After having seen the national verdict databases, he asked: “So where do people go to look at settlements?”
They both replied: “No one primarily collects settlement data.”
And CaseMetrix was born.